Waterloo study finds toys coupled with healthier meals influence food choices

Sunday, August 12, 2012

McDonald’s Happy Meals healthy option with toy trumps fries and Coke: University of Waterloo research

Emily Jackson
Staff Reporter, The Star

Pokemon and Strawberry Shortcake figurines trump fries and cola when it comes to meal time.

When given the choice between a McDonald’s Happy Meal with apple slices and water or fries and a can of Coke, both with a toy, just 19 per cent of 6 to 12-year-olds chose the healthier meal, according to a University of Waterloo study on 337 kids at a Cambridge, Ont. YMCA camp.

But when the toy was only available with the healthier meal — at 285 calories, the serving had less than half the calories and 25 per cent less sodium — 40 per cent of children chose to forgo the salty snack and sugary drink, according to the study.

Read full article at thestar.com.