About the Conrad Centre

Conrad loby shot

The Conrad Business, Entrepreneurship and Technology Centre is a leader in entrepreneurship education, delivering a broad slate of undergraduate, graduate, and outreach programs which empower students to launch and lead the development of new ideas in both startup and corporate contexts.

The Centre is located within the Faculty of Engineering at the University of Waterloo, Canada’s most innovative university (Macleans). It was founded in 2002 by Howard Armitage, with the mission of supporting and expanding upon Waterloo’s culture of entrepreneurship. Our programs build upon Waterloo’s reputation for excellence in experiential education to create high-impact learning experiences. Our graduates are ambitious decision makers who can drive innovation and accelerate business success.

Innovative Programs


Master of Business, Entrepreneurship and Technology – entrepreneurial business program focused on new venture creation.  

Graduate Diploma in Business and Entrepreneurship 


Enterprise Co-op – entrepreneurial co-op option for students to build a venture on their co-op terms.

Minor in Entrepreneurship

Option in Entrepreneurship



Leadership & Innovation

Study Tour

Workshops & Bootcamps



Learn more about how to locate and contact the Conrad Centre.