The BETS program allows first year engineering students (Entrepreneurs in Training) to experience working with the founding members of a startup team. BETS students make real contributions to early business objectives and to the startup trajectory.
The first week of the placement term is an exclusive and intensive 40 hr training program. Students are expected to participate actively, contribute to group activities and discussion, and develop learning goals for the term. Training topics include:
- The Entrepreneurial Mindset
- Innovation Processes
- Networking Processes
- Sales and Marketing
- User experience and design thinking
- Goal setting and dashboards for professional development
Weeks 2 to 16 (Placement Weeks)
Students rotate through three placements while further continuous training is offered through weekly half hour webinar sessions. Student teams of two (2) will be assigned to work for a company for each 5 week micro placement, matched by the BETS Coordinator on the basis of student skillset and identified learning goals.
Potential placement tasks include:
- Assisting with web or mobile app development
- Improving and iterating an existing user interface
- Market research, data analysis/reporting and customer discovery
- Marketing strategy and content creation
- Prototype development and testing (breadboarding, working with hardware, 3D printing)
Tips for Students Applying to the BETS Entrepreneur in Training Role
If you are applying (or interviewing) for the BETS program, consider doing the following to strengthen your application:
- Learn about the Conrad School of Entrepreneurship and Business and the programs offered by the centre
- Share work or projects completed outside of class time (visual art portfolio, GitHub link, personal website, samples of creative or journalistic writing)
- List extracurricular events you have attended (or organized) and professional development activities such as conferences, hackathons, business plan competitions, or leadership training
- Learn about the local entrepreneurial ecosystem and think about why you would like to gain experience working in a startup
The Conrad School is grateful to The Esch Foundation for its generous support of the BETS program.