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DTSTART:20230312T070000
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DTSTART:20221106T060000
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DTSTART;TZID=America/Toronto:20231027T130000
SEQUENCE:0
TRANSP:TRANSPARENT
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URL:https://uwaterloo.ca/engineering/events/psychology-fun-and-frustration
LOCATION:EC1 - East Campus 1\, 1323 200 University Ave West Waterloo ON N2L
  3G1 Canada
SUMMARY:The Psychology of Fun and Frustration
CLASS:PUBLIC
DESCRIPTION:An enduring appeal of interactive entertainment media such as v
 ideo\ngames is that they invite the user to co-create the on-screen\nexper
 ience. More than an invitation\, these experiences demand\nnear-constant a
 ttention from players—and do so on myriad dimensions\,\nincluding cognit
 ive (problem-solving)\, emotional (affective\nreactions)\, apparatus (cont
 rol or interface intuitiveness)\, exertional\n(physical activity) and soci
 al (attending to social agents).\nIndividually and combined\, these source
 s of demand are mediators for\nunderstanding the relationship between form
 al features of interactive\nmedia and intended (or unintended) outcomes of
  usage.\n\nThis presentation will present and review an interactivity-as-d
 emand\nmodel based on prior and ongoing research into video games and virt
 ual\nreality technologies\, with specific implications for game design and
 \nplayer psychology.\n\nSpeaker Bio: Nick Bowman (PhD\, Michigan State Uni
 versity) is an\nAssociate Professor of Emerging Media at the S.I. Newhouse
  School of\nPublic Communications at Syracuse University. His research foc
 uses on\nthe uses and effects of interactive and immersive media\, with sp
 ecific\ninterests in social media\, video games\, and metaverse technologi
 es. He\nhas published more than\n\n125 peer-reviewed manuscripts and co-au
 thored more than 200\ncompetitively selected conference presentations. He 
 is the editor of\nJournal of Media Psychology and associate editor for Tec
 hnology\, Mind\,\nand Behavior. Recently\, he completed a term as the Fulb
 right Taiwan Wu\nJing-Jyi Arts & Culture Fellow and the National Chengchi 
 University in\nTaipei\, where he was researching the cognitive\, emotional
 \, physical\,\nand social demands of virtual reality experiences\, includi
 ng video\ngaming and digital advertising campaigns. He is a lifelong gamer
 \,\npart-time mechanic\, and an excited-yet-skeptical futurist.
DTSTAMP:20260405T221710Z
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