From Points to Play: Using Meaningful Gamification to Make a Difference
Gamification is the concept of using a gameful or playful layer to motivate engagement with a specific context. Typical gamification applications focus on rewards like points and badges to entice users. While this can be effective in the short term, it has several problems for long-term change. In this talk, Dr. Scott Nicholson will first describe reward-based gamification, then present some of the problems with a reliance upon rewards, and then explore his own work into Meaningful Gamification, which is the use of game elements other than rewards to engage users in the long term.
Dr. Scott Nicholson is the Director of the Because Play Matters game lab and an Associate Professor at the School of Information Studies at Syracuse University. His areas of interest include meaningful gamification and the creation of transformative games for informal learning and training. During the 2011-2012 academic year, he was a visiting professor at MIT in Comparative Media Studies and the GAMBIT game lab. Dr. Nicholson is the author of Everyone Plays at the Library, is the designer of the published board games Going, Going, Gone! and Tulipmania 1637, and was the host of the web series Board Games with Scott.
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The talk will also be available for live streaming here.
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