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 Graduate Studies Academic Calendar
Winter 2015

Digital Experience Innovation


Introduction

About Digital Experience Innovation
 

You’re looking for a strategic career in the digital media industry. You want to be a leader who innovates and thrives in this ever-changing industry.
The Master of Digital Experience Innovation (MDEI), offered only by the University of Waterloo Stratford Campus, will give you a superior advantage. It’s a professional degree that will prepare you to succeed.

The MDEI is an interdisciplinary program that is project-based. You will work the way you will in the field when you complete your degree – in teams working on core projects. Throughout the projects you will consult with faculty and industry partners. You will get hands-on experience with:

  • Team building
  • Business modelling
  • Marketing strategy
  • Critical cultural analysis
  • Design thinking

The MDEI program is available on a full-time or part-time basis. The full-time program is 12 months in duration. Students take courses over three consecutive terms: Fall, Winter and Spring.

Full Time
Fall Working in Teams
Digital Media Solutions: Design Principles and Practice
Principles of Marketing in a Globalized World
Media Innovation and Impact
 
Winter New Perspectives: Media History and Analysis
Digital Media Solutions: Project Management
Understanding the Consumer Universe: Market Research in Digital Media
User Experience (UX) Fundamentals and User Research (UER)
 
Spring Projects

The part-time program is 24 months in duration. Students enroll in two courses per term over 20 months, and then complete a final project in the last spring term.

Part Time
Fall Working in Teams
Digital Media Solutions: Design Principles and Practice
 
Winter New Perspectives: Media History and Analysis
Understanding the Consumer Universe: Market Research in Digital Media
 
Fall Media Innovation and Impact
Principles of Marketing in a Globalized World
 
Winter Digital Media Solutions: Project Management
User Experience (UX) Fundamentals and User Research (UER)
 
Spring Projects

Graduate Studies Office
Needles Hall, Room 2201
University of Waterloo
Waterloo, Ontario, Canada N2L 3G1
519 888 4567 x35411

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