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Maximize Potential Certificate program

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What is Maximize Potential?

Maximize Potential is a certificate program that offers sessions from six unique pillars. To complete the program and earn a certificate you must attend one session from each pillar. These pillars are:

  • Community Living
  • Health and Wellness
  • Professional Development 
  • Diversity and Inclusivity 
  • Academic Development
  • Personal Development

Why should I get involved?

Maximize Potential is a great opportunity for anyone looking for development in any of the areas listed above. It is also a fun way to meet like minded peers on campus. The Maximize Potential Certificate program is a fantastic experience for students who are thinking about getting involved in Housing'™s upper year leadership opportunities such as becoming a Don, a Peer Leader, or a Front Desk Assistant.

Jessica Lang Residence Student Leadership Award

The Jessica Lang award is a $500 prize awarded annually to a student who has lived in a Waterloo Residences community during the current academic year. The student has taken an active interest in their personal and professional development through completion of the Maximize Potential certificate program. The recipient draws on the skills and experiences gained through the certificate program to enhance their leadership potential.

» Check out the Maximize Potential Calendar - Winter 2017 (PDF) for more details.
CLV and UWP - Sessions are limited in these residences, but remember that all residents are welcome to attend sessions in any residence building. Reach out to your Don to ask them to bring Maximize Potential to your community!

If you have any questions, feel free to contact us or talk to your Don. Looking forward to seeing you there!

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Winter 2017

Download the Maximize Potential Calendar - Winter 2017 (PDF)

Where can I get more information?

Any questions can be directed via email to

A Maximize Potential management team member will get back to you shortly!