Waterloo Entrepreneurship Residence Connection

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Waterloo Entrepreneurship Residence Connection Home Page.

WERC is a community with mentors (Entrepreneurs in Residence), resources, and events to help each student of the community grow in their entrepreneurial skills and meet like-minded individuals.

In short, WERC is a student's first-step into entrepreneurship at the University of Waterloo and available to anyone in or affiliated with residence.

Need to get a hold of us? Contact us: werc@uwaterloo.ca


Join your WERC community


Is your passion to be a great co-op employee, start your own business, or to create a social project to change the world? Become a member by joining the WERC mailing list.


Find out more and get exclusive access to events and support in your first-year. Make sure to keep up-to-date on great events such as presentations from TED Talk speakersCommunitech tours, and more.


Activities & Events

By joining the WERC community, you will have access to events, people and mentors interested the areas of business, design, and creative thinking from residence, on campus and in the Waterloo community.

Examples of WERC planned events include:

  • First-Year Problem Pitch Contest
  • Food with Founder Dinner (Partnered with Velocity)
  • Pitch Karaoke
  • Entrepreneurial speakers in Residence
  • Entrepreneurial Ecosystem Tours
  • Velocity and WERC Pitch Competitions

Entrepreneurs in Residence


Entrepreneurs in Residence [EIRs] are essential to bridging students living in Waterloo Residences to their potential entrepreneurial success. The Waterloo Entrepreneurship Residence Connection [WERC] program wouldn't be possible without them!

The EIR role provides students in residence with:

  • Programming
  • Mentorship
  • Events
  • Workshops
  • A connection to the entrepreneurship ecosystem

2018/2019 EIRs


Amit - EIR

Amit Mehta

Program & Year: 4th year, Honours Nanotechnology Engineering  

Entrepreneurial Background: Founder and Lead of Sofar Sounds Waterloo, co-founder of Startup Waterloo, founder of reboot, Board Member of the Entrepreneurship Society (EntSoc), a local events curation consultant, and e-commerce experimenter.

Outside of work I enjoy: Producing and performing music with my band.

What I look forward to as an EIR: Exploring new problem spaces and creative solutions with incoming students. Email Amit.

Ask me about: 

  • Tech start-ups
  • Organizational skills
  • Pitch business and leadership coaching
  • Scaling ventures
  • Velocity, EntSoc & Music

Cassie - EIR

Cassie Myers

Program & Year: 4th year, Arts & Business

Entrepreneurial Background: Founder of SheLeads and winner of the Velocity $25K, providing assessment solutions to organizations that serve women. 

Outside of work I enjoy: Community events, reading and watching TV. 

What I look forward to as an EIR: Learning from students and applying my entrepreneurial experience to a new space. Email Cassie.

Ask me about: 

  • Feminism
  • Turning a passion into business
  • Greenhouse social impact incubator
  • Socially driven projects
  • Video games


Daihan Zhu

Program & Year: 4th year, Global Business and Digital Arts

Entrepreneurial Background: I operate a design studio working with clients from multinational banks to start-ups in California. Previously, I helped with establishing Intrapreneurship at RBC (think entrepreneurs innovating within a big company).

Outside of work I enjoy: More work! Just kidding, you can find me rock climbing or snowboarding. Sometimes, I like to paint.

What I look forward to as an EIR: Helping you solve human centric problems and building a more inclusive entrepreneurial community in Waterloo. Email Daihan.

Ask me about: 

  • Side Hustles
  • Getting involved on campus
  • Personal Branding
  • Studying abroad
  • Best bubble tea place in Waterloo


Jenushika Jeyakumaran

Program & Year: 3rd year, Arts & Business

Entrepreneurial Background: I am involved in a Startup called ThisisUnik.com, and previously worked in co-op positions to detect gaps and create solutions at TD and RBC in the project management, technology & operations departments.

Outside of work I enjoy: Discovering what makes people happy, and creating my own profile of creative work including my photography.

What I look forward to as an EIR: FInteracting with all the students in residence and driving impact to create a safe, healthy, and fun environment. I also look forward to learning about myself in the process, and what it means to be a hands-on peer mentor. Email Jenushika.

Ask me about: 

  • Creating efficiency in the workplace
  • Social media & brand outreach
  • Marketing/Persuasion Tactics
  • Pitch Presentation Skills
  • The ARBUS (Arts & Business) program

Frequently asked questions