We collaborate with campus colleagues, stakeholders and partners to continue to build the University’s global profile and reputation, with responsibility for brand management, marketing and communications strategy and implementation, and marketing research and analytics.

Current priorities include:

How we can help you

  • Strategic marketing and communications planning and delivery including audience, market, channel and content;
  • Paid media development and delivery including search, social, traditional and programmatic/addressable;
  • Brand guidelines, tools and training;
  • Market research, analytics and insights.

Contact us

Dawn Charlton
Director, Marketing and Brand
decharlton@uwaterloo.ca
519-888-4567 ext. 31005
East Campus 5, 2nd Floor