STRATFORD, Ont. (October 1, 2013) – The University of Waterloo Stratford, Canada’s new collaborative campus for digital media technology and commercialization, is hosting the world’s first conference to truly bridge academic research and business opportunity in the area of gamification. Gamification 2013 is the premier event to share ideas, collaborate with academics and industry experts, and explore the future of gamification.

Timing:

Wednesday, October 2, 2013 to Friday, October 4, 2013

Location:

University of Waterloo’s Stratford campus, 125 St. Patrick Street, Stratford, ON.

Program Highlights:

The conference will showcase a blend of academic research and experimental applications with industry and not-for-profit examples, commercialization support and best practices. Research and case study presentations will take place on a range of topics including social game mechanics vs. traditional leaderboards, best practices for applying metrics to educational games, games and the future of retail, “exergames” in the classroom and in the workplace, and much more.

Link to program and speakers: https://uwaterloo.ca/gamification/program-and-speakers.

Keynote Speakers:

Keynote speakers are renowned American author and social game designer Amy Jo Kim, whose design credits include Netflix, Rock Band, eBay, Yahoo! and Ultima Online, as well as Dallas-based designer and consultant Stephen P. Anderson, who wrote the book “Seductive Interaction Design: Creating Playful, Fun and Effective User Experiences.” 

Live Video Streaming:

Opening keynote by Amy Jo Kim, Thursday, Oct. 3 at 9:00 am (Link: http://bit.ly/19RjAjS)

Closing keynote by Stephen P. Anderson, Friday, Oct. 4 at 1:00 pm (Link: http://bit.ly/1bXZLNM)

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