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Real cost of mega-sporting events much higher than people think

Monday, September 25, 2017

The real cost of the Olympics and other mega-sporting events is much higher than host bids would have us believe, according to a new study exploring the impacts of the 2015 Pan Am Games in Toronto. That’s because it takes additional investments to keep newly built venues in use after the event.

“In a bid to get a mega-event event, organizers often plan to help offset the cost of new facilities by opening the venue up for public use afterwards,” said Luke Potwarka, the study’s lead author and a professor in the Faculty of Applied Health Sciences at Waterloo. “But the idea that ‘if you build it they will come’ does not always hold true.”

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