@inbook {ssc2014,
	title = {Making personalized recommendations in e-commerce},
	booktitle = {Statistics in Action: A Canadian Outlook},
	year = {2014},
	pages = {259{\textendash}268},
	publisher = {Chapman \& Hall},
	organization = {Chapman \& Hall},
	url = {http://ssc.ca/sites/default/files/data/Members/public/Publications/BookFiles/Book/259-268.pdf},
	author = {Zhu, Mu},
	editor = {J. F. Lawless}
}
