Did you know that the top five most valuable brands in the world in 2018 are all technology companies? According to Forbes the most valuable brand in the world in 2018 was Apple (#1) with an estimated value of nearly $183 Billion dollars. By comparison, Coca-Cola's (#6) brand value in 2018 was over $57 Billion.
Come to the Trademark presentation and learn how to use this form of Intellectual Property (IP) protection to build the brand value of your technology or Start-Up.
This workshop is being delivered via WebEx. Events are open to all UWaterloo faculty, staff, students and post docs. Workshops are presented by WatCo.
Upcoming seminars in the Intellectual Property Series
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Wednesday, July 22, 2020 (1:00-3:00 pm) - Commercialization Panel Discussion