News for Industry Partners

Monday, June 6, 2022

Building community and embracing new digital landscapes

Tyson McGavin

TikTok Tyson

Tyson McGavin (BGBDA ’22) is fostering community among game players and embracing the emerging digital marketing landscape of TikTok. He recently surpassed the 500K follower milestone for Big Blue Bubble’s My Singing Monsters account. 

Thursday, May 5, 2022

A win-win for both Waterloo students and Rogers

Aerial photo of Waterloo Main Campus

When Natalie Gaudet was completing the Master of Digital Experience Innovation (MDEI) program, her team partnered with Rogers as part of the industry capstone course.

Thursday, March 31, 2022

What Makes Virtual Reality New?

Person wearing VR headset

Despite the popular perception that virtual reality (VR) is a new and revolutionary technology, Daniel Harley, professor at the Stratford School of Interaction Design and Business, asks readers to consider a much more complex history of VR.

Friday, February 25, 2022

Considering Hygiene on Public Touchscreens in the Post-Pandemic Era

Public Touch Screen

The COVID-19 pandemic has created unprecedented questions regarding hygiene, risks, and general awareness for touch-based public displays.

Friday, November 26, 2021

Stratford faculty among world’s top scientists

Lennart Nacke presenting

Lennart Nacke was identified in three categories: Human Factors, Artificial Intelligence & Image Processing, and Psychology & Cognitive Sciences, according to a list published by Stanford University.

Some see students. You see potential.

Shape the future this Giving Tuesday. Make a gift to help unlock two challenge grants! Donations will be directed to the Stratford School Excellence Fund, allowing us to recognize student excellence by awarding scholarships to GBDA and MDEI students this year, in honour of the School’s 10th Anniversary.

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