Advancing Economic Development Opportunities - Waterloo Spring

Year 2 banner
Date Location Registration fee Value

 June 1-6, 2025

Waterloo

$1250 - $1695*

Accomodations & Meal fees

(Fee structure outlined below)

10
Start Time  3:00 pm EDT June 1, 2025
End Time 12:30 pm EDT June 6, 2025

Why take Year 2?

Advancing Economic Development Opportunities (Year 2) builds on the foundation created in Year 1 and addresses more advanced topics like financial analysis, project management and performance measurement. Just like in Year 1, peer-learning and networking are built into the course. 

Year 2 is the second of two courses that make up our Certificate in Economic Development. Certificates are presented to every successful recipient annually at the Economic Developers Association of Canada conference.

Going into Year Two ... I had three goals. I wanted to make genuine connections with classmates, learn new things to help my clients, and push myself to new limits.  With some time to reflect on the experience, I believe I was successful on all fronts. Read more...

2023 Schedule

*2025 Schedule Forthcoming

Sunday, June 4

3 pm: Registration

4 pm: Program Outline

4:30 - 5:30 pm: Sustainability, Entrepreneurship and Clean EconomyJeff Wilson, University of Waterloo

7 – 9:30 pm: Entrepreneurship and Creativity | Geoff Malleck, University of Waterloo

Monday, June 5

9:00-11:15 am: Business Retention and Expansion Strategies: Economic Gardening

Stephen Morris, OMAFRA

11:30-12:00 pm: Succession Planning & Social Acquisitions

Meghan Ronson, CoopZone Developers’ Network Cooperative

1:00-4:30 pm: Working with Elected Officials 

Dave Cash, Cash and Associates

Advancing Women Entrepreneurs

Katherine Laycock, Rhyze Ventures

Tuesday, June 6

9:30 am - 12:30 pm: Financial Analysis for Small Business (Part 1) | Dan Friyia, Executive Director, CDC Sault Ste. Marie 

1:30 - 4:30 pm: Financial Analysis for Small Business (Part 2) | Dan Friyia, Executive Director, CDC Sault Ste. Marie

Wednesday, June 7

9:30 am - 12:30 pm: Ethics and Economic Development

Greg Andres, University of Waterloo

1:30 - 4:30 pmTourism Development Strategies

James Lynn, Senior Development Consultant, Ontario Ministry of Heritage, Sport, Tourism and Culture Industries

Thursday, June 8

9:00 am - 4:30pm: Tourism in Local Economic Development Projects

4:30 - 6:00 pm: Tourism in local economic development project presentations

Friday, June 9

9:00 am – 12:00 pm: Performance Evaluation | Brock Dickinson, Entrepreneur in Residence and an Adjunct Professor with the University of Waterloo, University of Waterloo

2023 Speakers*

*2025 Speakers Forthcoming

Geoff Malleck

Geoff Malleck

Geoff is an assistant director of the Economic Development Program and a lecturer in the Department of Economics. He's our resident entrepreneurship expert and continues to explore the principles and conditions that drive the ‘Creativity-Innovation-Entrepreneurship’ Continuum and the relationship with economic prosperity and culture. Geoff also works on personal and professional development and individual brand building. 

Stephen Morris

Stephen Morris

Stephen Morris is the Team Lead with the Economic Development Resources Unit of the Ontario Ministry of Agriculture, Food and Rural Affairs. Previously, Economic Development Specialist and program lead for the Agriculture Economic Development, Business Retention and Expansion (BR+E), and the Community Immigrant Retention in Rural Ontario (CIRRO) programs. Prior to joining the Ontario Government, Stephen worked in economic development at the municipal level for the City of Brantford and Town of Oakville.

Dan Friyia

Dan friyia

Dan Friyia is the Executive Director of the CDC of Sault Ste. Marie. Previously, he was the General Manager of the Superior East Community Future Development Corporation for 23 years. He has been a long time instructor for the Economic Development Program, teaching many economic development professionals the basics of financial analysis for small business. He also teaches student of Algoma University's Community Economic and Social Development Program.

James Lynn

James Lynn

James Lynn is a Senior Investment Consultant with the Ontario Ministry of Tourism & Sport. James has nearly 20 years of experience working with Ontario's municipalities and regions to "make the case" that tourism is economic development. James also assists communities to help identify their tourism investment business cases for promotion to the investors and development companies.

Brock Dickinson

Brock Dickinson

Brock is an Assistant Director of the Economic Development Program, and has worked in local economic development for 25 years. He is currently the Entrepreneur in Residence and an Adjunct Professor with the University of Waterloo. He was previously CEO of MDB Insight, Canada’s largest specialist economic development consultancy, where he worked with hundreds of communities across North America. Before this private sector role, Brock headed a number of provincial and municipal economic development agencies in both Ontario and Nova Scotia, and spent six years as a consultant with the United Nations, leading sustainable development projects in 30 countries.

Jeffery Wilson

Jeffrey Wilson image

Jeffrey Wilson is a leading Canadian expert in sustainability management working at the interface of economic and environmental research and policy. Dr. Wilson takes pride as a leading thinker on sustainability innovation, natural capital accounting and the net zero transition. He is a Research Associate with the Canadian Index of Wellbeing, member of the Waterloo Institute for Sustainable Energy, and member of the Waterloo Climate Institute. Prior to joining the University of Waterloo in 2019, Dr. Wilson ran a boutique consulting firm for over 18 years working with industry and all levels of government specializing in sustainability measurement and strategy to advance low carbon pathways.

Registration fee*

  EDAC members in good standing* Non-EDAC members
Early bird $1250 + applicable taxes $1550 + applicable taxes
After May 4 $1395 + applicable taxes $1695 + applicable taxes
Accommodations/Meal Packages  
Package #1 (five night's accommodations, five breakfasts, five lunches, three dinners) TBD
Package #2 (five breakfasts, five lunches, three dinners) TBD
Package #3 (five lunches, three dinners) TBD

*EDAC member discount is for those who have paid their annual membership fee. Should your EDAC membership not be paid in full by the date of course/seminar registration, you will be responsible for paying the full (non-member) registration fee