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What is sustainability? Is it a trend, a buzz word or a real solution to many of the climate, economic and social issues we’re facing today? 

Jennifer Roedding, Business Transformation Consultant, Coach, and Executive in Residence at the Hub for Sustainability Integration at the University of Waterloo, helps paint a clearer picture of how leaders can integrate sustainability into their businesses and see larger profits in the long run.

The Inaugural Hub for Sustainability Integration Conference took place on March 21st at the Delta Hotel in Toronto. The day was filled with informative presentations and panel discussions from some of the country’s most knowledgeable sustainability integration and climate advocates.