This course will survey qualitative methods in professional communication and user experience (UX) research. We will consider many examples and read broadly on topics related to research design such as interviewing methods and also online research ethics. In addition to becoming familiar with standard qualitative methods in professional communication and UX research, students will also explore innovative approaches to studying digital media environments.
Public servants often have to become communication specialists: they have to communicate with diverse audiences (e.g. citizen groups, politicians, lawyers, parliamentary committees and subcommittees) using a variety of genres (e.g. reports, records pamphlets, power point presentations, briefs) as well as different modes of communication (e.g. electronic, text, face-to-face). This course offers participants an opportunity to identify and interrogate the stylistic and visual strategies characteristic of the documents in their workplaces.