Sport Management Certificate

Study abroad at the University of Waterloo!

Students have the opportunity to earn a Certificate in Global Sport Management from the University of Waterloo, Canada's most innovative university.

Come learn from top professors in the classroom and industry experts in real-world settings, gaining the latest insights into sports leadership, management, e-sports, and more. Enhance your skills and get ready to make your mark in the dynamic world of sports and business!

14 Hours. Led by Waterloo Experts.

Innovation, Data, and Analytics in Sport

Explore cutting-edge advancements and emerging technologies shaping the future of sport. Learn how data-driven decision-making enhances franchise models, team efficiency, and player profiles, driving performance and strategy.

Sport Ecosystem and Social Impact

Dive into the Canadian sport ecosystem, from local participation to high-performance systems, examining governance and key stakeholders. Analyze the transformative power of sport, including its social, economic, and community impact, alongside issues in fandom and volunteer-driven participation.

Sport Business, Marketing, and Events

Understand the business side of sport, covering sponsorships, marketing strategies, and fan engagement. Investigate the growing Esports industry, sport event management, and their economic and social impact.

Career Development and Professional Growth in Sport

Gain insights into sport career pathways, networking strategies, and personal branding, including leveraging LinkedIn for professional growth. Learn how program evaluation and impact assessment measure in sport initiatives.

Explore and grow - inside and outside the classroom

In addition to enhancing your knowledge of the field of sports, this international experience increases your proficiency in navigating diverse environments, and exposes you to Canadian lifestyle and natural wonders, making you a more engaged and proficient global citizen.

Program Details

Dates International Student Fees
June 8- June 14, 2026 $4,000 CAD (including tax)

Application deadline:

TBD

NOTE: includes classes, accommodation, meals, on-campus activities and off-campus excursions, supervision in residence and during activities/trips, airport transfers, health insurance.

*arrival/departure transportation between Toronto Pearson International Airport (YYZ) or the Region of Waterloo International Airport (YKF) and Renison University College is included in the program fees for international students if students are arriving/departing on the program arrival/departure dates and if a minimum of 5 students are travelling together.

Please ensure that you allow enough time to obtain the necessary visas. You can check processing times on the Immigration, Refugees, and Citizenship Canada (IIRC) website.

About the Department of Recreation and Leisure Studies

The Department of Recreation and Leisure Studies at the University of Waterloo offers a dynamic, interdisciplinary environment where theory meets practice. With a rich tradition of exploring the cultural, social, and economic dimensions of leisure, recreation, and sport, the department prepares students to become innovative professionals and critical thinkers in a rapidly evolving industry.

About Renison University College

Renison University College is one of four affiliated colleges at the University of Waterloo. Located on the Waterloo campus, Renison provides a small community experience within the larger University of Waterloo student population.

Questions?

For further information, please contact the Global Engagement Office: global.engagement@uwaterloo.ca