February 24, 2015
$1M in 49 minutes: Waterloo grad sets Kickstarter record
New smartwatch — Pebble Time — hit its $500,000 Kickstarter funding goal in just 33 minutes and keeps on going
Pebble is at it again.
The smartwatch company founded by Waterloo engineering grad Eric Migicovsky has set a new record for a Kickstarter campaign with the launch of its latest smartwatch, the Pebble Time.
The Kickstarter campaign for the Pebble Time went live on February 24 and hit its $500,000 funding goal in 33 minutes. It surpassed $1 million in 49 minutes - making it the fastest project ever to hit that milestone. The campaign will wrap up on Friday, March 27.
Migicovsky, a grad of Waterloo’s systems design engineering program, is the founder and CEO of Pebble Technology. While studying engineering at the University of Waterloo, Migicovsky began building smartwatches alongside a group of friends and created the first model, InPulse. In April 2012, Migicovsky and his team launched the second generation, Pebble, on the Kickstarter crowdfunding platform, where it became the most successful crowdfunded project in Kickstarter’s history at the time - raising $10.3 million.
An engineer and entrepreneur, Migicovsky is passionate about developing well-designed, creative products that integrate smoothly into daily life.
Watch Migicovsky speak about how to build a successful startup:
