What is Partners for Action (P4A)?

p4a banner

Partners for Action (P4A) is a research initiative that seeks to empower Canadians to become flood resilient by promoting awareness and preparedness actions that are inclusive and evidence-based.

P4A conducts original research and partners with organizations across the country with the goal of influencing flood risk preparedness at the individual and collective level. We do this through stewardship of Flood Smart Canada—a bilingual online portal for flood risk awareness and preparedness—supporting community-engaged flood risk awareness, preparedness and adaptation, and contributing to policy development, flood resiliency planning, and foresight.

P4A is based out of the Faculty of Environment, University of Waterloo, with founding support provided by The Co-operators Group Ltd. and Farm Mutual Re.