Guidelines for conducting research when participants are part of an organization or group

Importance of working with organizations| Identifying a contact| Applying TCPS2 principles| Types of approval and recruitment procedures| Researcher's obligations

Background

The following guideline outlines recommendations and processes for recruiting participants when they belong to an external organization or group (e.g., institutions, agencies, communities, government departments, businesses, etc.). 

Researchers who are recruiting Indigenous peoples to participate in research should refer to the guideline Research with Indigenous Peoples. Researchers who are working with co-investigators at other institutions should also refer to guidelines on multi-jurisdictional research and research ethics review

Researchers need to familiarize themselves with regional, provincial, national, and international requirements when designing their studies. 

 Potential participants who are part of an organization or group may:

  • Be students in the elementary or secondary education system 
  • Be employees (e.g., staff in an insurance company or supermarket)
  • Be customers at a venue (e.g., shoppers in malls or markets)
  • Belong to a defined community (e.g., breast cancer survivors in a support group, members of a religious congregation)
  • Obtain or use particular services (e.g., home care, food bank, John Howard Society)

Importance of working with organizations

Researchers need to reach out to a group representative/administrator to address specific issues and understand any organizational requirements. 

Researchers may also need to:

  • Obtain approval or ethical clearance from the organization's internal Research Committee or Research Ethics Board
  • Obtain permission from the organization's leadership team (e.g., board of directors)
  • Educate themselves about and respect the culture, customs, preferences, and expectations of the organization/group
  • Learn and follow any applicable rules, policies or regulations set by the organization/group
  • Train and supervise the group's/organization's staff to support the research or to become the local research coordinator and/or research assistant 
  • Discuss and identify risks or possible harms to the participant sample, the organization or community, and the research team which may include risks that are physical, psychological or emotional, social, economic or risks that go beyond individuals and involve others not directly involved in the research
  • Implement appropriate safeguards to mitigate identified risks
  • Report back by sharing research results with the organization/group members in accessible formats

Organizational representatives may support the research by: 

  • Providing permission for recruitment (e.g., permission to post flyers, send email on behalf of the researchers, post a notice on a bulletin board or social media site).
  • Engaging members of the group/organization to participate and sharing the organization's culture and customs
  • Sharing the organizations' preferences or procedures for recruitment 
  • Setting expectations for research conduct
  • Sharing study results with their organization/group

Identifying a contact at the organization

The research team will likely need to seek permission from an organization representative to recruit and collect data from its members. This individual is someone who controls access to part or all an organization or group (e.g., an administrator at a long-term care home, school principal, company director).

Whenever a research project involves recruitment within an organization, the researcher needs to determine who is the most appropriate contact. This is not always clear and may take time. When a  collaboration with organizations or groups is ongoing, the researcher becomes experienced at recognizing who is the best contact and who should be included in the approval process (and who should not). Often students benefit from their supervisor’s or senior research staff’s experience and relationships with particular groups.

When to contact a custodian or representative will depend on the research project and may need to be made many months in advance of the planned schedule for recruitment.

Planning should occur before a research ethics application is submitted to the REB at the University of Waterloo and/or to the internal REB at a research site. This is in line with TCPS2 (2022) article 6.11 which explains that while REB review is required prior to recruitment and data collection, it is not required for the “initial exploratory phase, which is intended to establish research partnerships or to inform the design of a research proposal and may involve contact with individuals or communities”.

Researchers need to carefully consider what steps ought to be taken in the context of their unique study. The time to contact the organization, discuss the design and implementation of the project, and obtain any necessary approvals before recruiting participants must all be considered when planning your timeline.  

Things to consider when planning your research project:

  • The organization/group may not support your project
  • The study may require resources from the organization (e.g., staff time, equipment, space)
  • The study may introduce unique risks to study participants (e.g., impact their standing in group)

Working with a contact at the organization will assist with determining:

  • The feasibility of conducting the study within the organization
  • If there is an internal approval process
  • Appropriate recruitment procedures (e.g., how to best recruit this group and recommended remuneration)
  • Possible risks to the research team; please review the risks to researchers guideline 

Example

For a course project, a group of students wanted to survey customers at the St. Jacobs and Kitchener markets on their opinions regarding local produce and sustainability practices. The students:

  • Consulted managers at each market to obtain permission to recruit customers on site for their upcoming study.  
  • Obtained ethics clearance through the University of Waterloo.
  • Provided the managers with a copy of their final survey, recruitment script and information-consent letter, as well as the dates, times and number of student researchers that would be on site.
  • Worked with the managers to determine an appropriate location where they could set up a booth to assist with recruiting potential participants. In their verbal recruitment scripts, the students informed potential participants that the managers were aware of the study.

Note:  if more than one group of students for a course wanted to conduct research at the markets, the course instructor would typically be the one to contact the managers and provide information on the different projects and obtain permission. 


Applying TCPS2 principles

Informed consent

Potential participants may need to know that permission to conduct the study was given by the organization and, for example: 

  • if they choose to participate, participation can be done during work hours (or not)
  • participation is not part of their usual activities or care provided by the organization
  • participation or non-participation will not affect the level of services or care being provided 
  • the organization will not know if they choose to participate in the study

Protecting privacy

Rather than members of the research team contacting prospective participants directly, the organization may do so on the researchers' behalf to protect their privacy. Their involvement may depend on their relationship with potential participants (e.g., if they are directly involved in the care of prospective participants or if they are perceived as an authority figure then they may be less involved). 

If contact information for the potential participants is not publicly available and potential participants are members of an organization (e.g., customers, residents, students), then under the Canadian Personal Information Protection and Electronic Documents Act (PIPEDA) and the Ontario Freedom of Information and Protection of Privacy Act (FIPPA), contact information cannot be provided to the researchers unless permission has been given by the individuals. 

Individuals interested in participating in the research should contact the researcher to sign up for the study or access an online survey. The organization should not know who has or has not decided to participate. 

Voluntary participation

Please see TCPS2 (2022) article 3.1 for considerations pertaining to undue influence. 


Types of approval and recruitment procedures

Organizations with internal REB review processes

Facilities or institutions such as hospitals often have an internal research ethics board (REB). When a recruitment site has an internal research ethics review process, ethics clearance may need to be obtained through the recruitment site’s internal REB, in addition to the required clearance from the  University of Waterloo. 

If study procedures involve staff and/or use of the site’s space or equipment, then it is recommended the entire protocol details be discussed with the organization prior to submitting an ethics application to the REBs since the organization may recommend changes to the proposed recruitment process and/or procedures (e.g., to minimize involvement time for participants). If the organization’s staff are conducting and/or participating in the study, the manager may need to agree that they can use their time in this way. If the organization recommends changes to study procedures after ethics clearance has been obtained, an amendment to the ethics application must be submitted to the Office of Research Ethics (and possibly to the internal REB) and receive clearance prior to the changes being implemented.

Example

In a study proposing to examine the impacts of art therapy for people who have experienced trauma, the research team identified a therapeutic art program at a local hospital and then undertook the following steps: 

  • Discussed project idea with the program’s Art Therapist and the possibility of assisting with the research which would involve sending an information letter by email to potential participant's on the research team's behalf and/or arrange a time during an art therapy session for the research team to introduce themselves and further discuss what participation in the study would involve
  • Obtained ethics clearance through the University of Waterloo
  • Obtained ethics clearance through the hospital’s REB
  • Sent a formal invitation to participate in the research to the Art Therapist
  • Shared the approved email template with the Art Therapist to send the information letter to potential participants on the research team’s behalf and discussed times for the research team to introduce the study at an art therapy session

Organizations with other types of research review processes

Some organizations/groups have a committee, council or other body that determines whether the research can take place. In these cases, researchers need to submit their study for an ethics review and clearance at Waterloo and obtain approvals via the relevant committee or council before recruitment can begin.

Example

To survey middle-school students at several schools in a district about their perspectives on implementing a lunch program, the research team:

  • Reviewed the requirements and timelines for conducting research in schools in that particular district on the school board website and sought advice from colleagues who have conducted research in this district's schools
  • Reviewed TCPS2 (2022) chapter 3, section C to better understand considerations relating to decision-making capacity and obtaining consent and assent
  • Discussed with the school board representative requirements for parental consent 
  • Obtained ethics clearance through the University of Waterloo
  • Obtained approval to conduct research within the district from the School Board’s Research Review Committee 
  • Contacted schools to: 
    • Obtain permission from the principal to conduct the research in  specific schools
    • Coordinate an appropriate time to conduct the surveys to avoid disruptions to learning
    • Determine the best way to provide information letters and permission forms to parents and assent letters and forms to the students

Researcher's obligations

Reporting back and sharing study findings

Researchers have an obligation to report back and share findings from their studies with the research community and their study participants (see TCPS2 (2022) article 4.8). Study findings should also be provided to the organization representative (or project contact). If the organization was promised confidentiality (i.e., they would not be identified in research outputs) then this must be respected. 

When possible, the research team should provide a report specific to the organization/group unless the number of participants is small and/or doing so could result in a breach of participant confidentiality. If there are negative findings concerning the organization/group, these should be presented constructively.

Feedback can be given in different ways, for example, via a presentation, a brochure/newsletter or during an event like a town hall. Study findings are to be presented in an accessible and meaningful format so that they can be useful to the organization and participants. The research team should also provide access to any future publications that result from the study.

Training and supervising students researchers 

Faculty supervisors and course instructors (for students conducting course projects) are expected to provide coaching and training for students and research assistants (RAs). Student investigators and RAs must be well informed and knowledgeable about the organization/group.

Faculty supervisors or course instructors are to provide support to their students and RAs regarding appropriate methods for approaching individuals within an organization (e.g., patients, residents of long-term care homes, customers). Students and RAs must be knowledgeable about the proposed research methods and have the necessary skills to carry them out.

Faculty supervisors and course instructors are further responsible for providing ongoing supervision of students while they conduct research. This involves having a plan in place for ensuring that regular consultations about the study’s progress occur, as well as approaches for dealing with unforeseen situations. In some cases, student researchers may be supervised by staff within organizations during the research such as long-term care homes, schools, and hospitals. However, this does not supersede the supervisor’s responsibilities.

For more information concerning student research and deadlines for course project submissions, please see the course projects guideline and the associated FAQ webpage.


Updated July 2024