Beyond Profit
A Talk and Discussion with Dr. Victoria Hurth
Reimagining Leadership for a Wellbeing Economy
We are at a turning point.
Across business, government, and society, the systems that shape our decisions remain governed by a narrow logic: short-term financial self-interest. Yet the challenges we face, including climate breakdown, inequality, and institutional fragility, demand something fundamentally different.
Join Dr. Victoria Hurth for a powerful and timely talk on her new book Beyond Profit: Purpose-Driven Leadership for a Wellbeing Economy, a bold rethinking of how we govern organizations, economies, and ourselves.
Drawing on global examples and decades of research, Hurth introduces a new model of leadership grounded in long-term wellbeing, systemic value creation, and purpose-driven governance.
In this talk, Victoria will explore:
- Why profit has become a limiting logic, and what comes next
- Why purpose has become devalued but why its not going away
- How governance shapes what organizations are able to value and deliver
- The shift from extraction to regeneration in economic systems
- What it means to lead across macro (economy), meso (organization), and micro (self) levels
- Practical pathways to redesign institutions for long-term collective wellbeing
📍 Location: Desmarais Hall, Room 7170, University of Ottawa (55 Laurier Ave E, Ottawa, ON)
📅 Date: Thursday, April 16th
⏰ Time: 2:00 pm - 3:30 pm