Research2Reality, a new social media and television campaign by six of Canada’s top research institutions — including the University of Waterloo — aims to bring high-impact university research to the living rooms and laptops of millions of Canadians.
The campaign, which will grow to include six public service announcements airing on the Discovery and Discovery Science channels, looks at the ways Canadian research impacts issues that matter deeply to Canadians, including health, technology, natural resources and sustainable energy.
