Enterprise Co-op Spring 2024 Product Video Showcase Competition
As we wrap up the Spring 2024 term, we’re thrilled to celebrate the achievements of our Enterprise Co-op (E Co-op) students in the recent Product Video Showcase Competition. This competition was designed to spotlight the incredible work done by our students during their work term, and the results were nothing short of spectacular.
The challenge was clear: create a compelling 90-second video that showcases a product or service developed during the work term. Unlike startup pitches, the focus was on illustrating the product’s features and how it can be used by potential customers. The goal was to produce a video that could serve as an ongoing piece of marketing content for social media campaigns and other promotional efforts.
All eight videos submitted were of exceptional quality, demonstrating the dedication and creativity of our students. It was no easy task for the judges to select the winners, given the high standard of entries. Each video effectively conveyed the value propositions of its respective product or service, showcasing the ingenuity and hard work invested by the students.
We are excited to announce the winners of the Spring 2024 Product Video Showcase Competition, each of whom will receive a $1,000 award.
Eclipse
Name: Mingchung Xia
Faculty/Department: Faculty of Mathematics, Computer Science
Company name and overview: Eclipse
Eclipse is a smart digital wallet that uses machine learning to recommend the best card for every transaction.
CoinWa
Name: Naimah Zia
Faculty/Department: Stratford School of Interaction Design and Business, Global Business and Digital Arts
Company name and overview: CoinWa
Unlocking Financial Wisdom through Play. CoinWa is a gamified financial literacy app that uses interactive lessons, games, and real-world simulations to help you develop healthy financial habits early on!
Watch the video submission here:
Rafino Skin
Name: Emily Harper
Faculty/Department: School of Pharmacy
Company name and overview: Rafino Skin
Emerging data has revealed that blue light emitted from our digital devices can damage our skin, leading to accelerated aging, hyperpigmentation, and oxidative stress. Rafino Skin is focused on delivering innovative, scientifically-backed solutions that enhance the skin’s natural defence against blue light emitted from modern-day technology. Our Daily Restorative Cream with Blue Light Defence is more than just a daily moisturizer; it’s a comprehensive solution designed to defend, nourish, and rejuvenate the skin in the digital age. Discover the perfect balance of science and nature, tailored to meet the needs of the modern world.
Watch the video submission here:
Ecosense
Name: Shangheethan Prabaharan and Rukshi Thiyagayogan
Faculty/Department: Faculty of Engineering, Mechanical and Mechatronics
Company name and overview: Ecosense
Ecosense is designing fullness-sensors and route optimization software that will allow waste management companies to reduce operating costs/carbon emissions by reducing unnecessary trips to partially filled commercial waste bins.
Watch the video submission here:
Congratulations to all the winners! Your videos impressed the judges and created valuable marketing content that can be leveraged to attract potential users and customers. Your hard work has paid off, and you now have a powerful tool to promote your products further.
To everyone who participated, thank you for your outstanding efforts. Each video added significant value to the competition and exemplified the talent and innovation within our E Co-op program. We look forward to seeing how these products and services will continue to evolve and impact their respective markets.
Here’s to a successful end of term and many more achievements ahead!