Business and Entrepreneurship Courses

Graduate students working in a business environment.Enhance your graduate degree with business and entrepreneurship (BE) courses.

Business and entrepreneurship courses from the Conrad School provide graduate students at Waterloo with solid skills and knowledge to help them succeed in the employment marketplace. Graduate students who successfully complete three BE courses are eligable to receive a Certificate in Business and Entrepreneurship from the Conrad School.


BET 580BE 600 | BE 601 | BE 602 | BE 603 | BE 604 | BE 605 | BE 606

BET 580 Consulting (0.50)

This course is useful for anyone considering working as a consultant, either for a consulting firm or as an internal consultant. Some of the competencies of an experienced consultant include understanding business needs from a holistic perspective, developing innovative ideas, expert people skills, influence, and change management.

This is a practical and in-depth course that addresses the overall profession of
 management consulting, including

  • how 
consulting firms are organized and managed,
  • consulting firm economics and professional rate setting,
  • how consultants compete and
 secure clients, the types of services consultants provide,
  • service delivery methods and
 practices,
  • engagement management and
progress reporting,
  • deliverable development
and content, value-added consulting services,

  • managing client relations and expectations,

  • and specialized consulting situations such as 
strategy, operational improvement,
 acquisitions and turnarounds.

This course 
also addresses ethical and professional responsibility 
in consulting, key stages in the consulting process, issue diagnosis, difficult clients, consulting frameworks, analytical approaches to solving complex problems, building a consulting toolset, change management processes, and advanced presentation techniques.

In addition, there will be guest speakers who work/ have worked with major consultancy companies such as McKinsey or Deloitte. They will provide you with industry insights and a chance to find out more about the day-to-day reality of being a consultant.

Offered: Fall 2019

 BE 600 Management and Leadership (0.50)

This course provides students with the opportunity to develop a range of soft skills and the business acumen necessary to maximize the likelihood of business success. Topics include communication and interpersonal skills, leadership, and negotiation skills. A range of applied approaches are used, including integrated cases, simulations, and interaction with the local business community. MEng and GDip students only.

 BE 601 Introduction to Financial and Managerial Accounting (0.50)

The course introduces students to the core elements of financial and managerial accounting. Specifically, the course objectives are to 1) assist managers to become proficient at interpreting numbers in financial statements and assessing their usefulness for business decisions, and 2) assist managers to understand the vital role that internal accounting information, or management accounting, plays in making better planning, organizing, controlling, improvement and compensation decisions. MEng and GDip students only.

BE 602 Data Analysis and Management (0.50)

Introduces students to the basic tools in using data to make informed management decisions. Coverage includes introductory probability, decision analysis, basic statistics, regression, simulation and linear optimization. Computer spreadsheet exercises, cases and examples will be drawn from marketing, finance, operations management and other management functions. MEng and GDip students only.

Not currently offered.

BE 603 Operations and supply chain management (0.50)

This course introduces students to supply chain and operations management through case studies, a simulation, class discussions, exercises, and lectures. The course covers topics such as systems integration, scheduling, forecasting, inventory management, quality management, lean thinking, supply chain management, supply
chain collaboration, and people and operations. MEng and GDip​ students only.
 

BE 604 Marketing management (0.50)

This course looks at how organizations develop a market orientation and examines the development of marketing strategy in relation to target markets selected, competitive advantages created and exploited and market positioning. The marketing mix of product, price promotion and distribution and the new product development process are also covered. MEng and GDip students only.
 

BE 605 Project management (0.50)

This course introduces students to the key areas of Project Management. Specifically, the course objectives are to: 1) assist managers in identifying and scheduling project resources; 2) assist managers to conceptualize, plan, schedule, control and execute projects; 3) assist managers to be conversant in project risk management; and 4) enable managers to gain a better understanding of the comprehensive nature of project management. Subjects include best practices, leadership skills, and operations. MEng and GDip students only.
 

BE 606 Entrepreneurship and innovation (0.50)

This course introduces students to the theory underlying entrepreneurship, venture creation and innovation management, as well as its practical implications. Topics covered include introduction to entrepreneurship and innovation, the dynamics of innovation, corporate entrepreneurship and commercialization, venture creation and the management of high-performance innovative teams.
 

Please visit the Graduate Studies Academic Calendar for further details.