Harvir Bansal

Harvir Bansal, PhD, MBA, BSc, is an Associate Professor at the Conrad School of Entrepreneurship and Business. In his prior role, he was a Professor at the Lazaridis School of Business and Economics and is currently the Chief Research Officer and Executive Vice President at b3Intelligence. Harvir earned his PhD from Queen’s University and his MBA from Punjabi University. He teaches BET 602 - Marketing Strategies for New Technology-based Ventures.

Expertise:

Services marketing with emphasis on customer switching behaviours
Relationship marketing
Customer satisfaction

• BE 602 - Data Analysis and Management
  • Taught in 2021, 2022, 2023, 2024
• BE 604 - Marketing Management
  • Taught in 2019, 2020, 2021, 2022, 2023, 2024
• BET 602 - Marketing Strategies for New Technology-based Ventures
  • Taught in 2019, 2020, 2021, 2022

* Only courses taught in the past 5 years are displayed.