Build ventures. Drive innovation. Lead change.
The Conrad School of Entrepreneurship and Business is the academic engine for entrepreneurs. Affiliated with Canada’s most innovative university, we provide students with hands-on experiences in innovative commercialization and strategic start-up success, helping them thrive as the next generation of entrepreneurial leaders.
Undergraduate
Enhance your undergraduate degree by joining Conrad School's specialized programs, experiences, and courses.
Graduate
Commercialize your ideas and earn your master's degree or complement your studies with graduate offerings.
News
MBET teams shine at the 2026 BMO Apex Startup Challenge
Five Master of Business, Entrepreneurship and Technology (MBET) teams from the Conrad School of Entrepreneurship and Business had a strong showing at the 2026 BMO Apex Startup Challenge, with three advancing to the graduate finals.
CELLECT Laboratories Inc. earned second place in the graduate track and first place in the elevator pitch competition, while Jtcipher secured third place.
The results highlight the impact of MBET ventures and the program’s emphasis on venture creation, pitching excellence and experiential learning.
Journal of Applied Psychology Names Basir’s Work an Editor’s Choice
Professor Nada Basir, with co-authors Jamie Ladge and Serena Sohrab, has had their paper, “Disrupted selves in transition: How women navigate fertility treatments in the context of work” (Basir, Ladge, and Sohrab, 2026), named an Editor’s Choice by the Journal of Applied Psychology.
The study examines how women balance fertility treatments with professional responsibilities, shedding light on work-life transitions and organizational support. This recognition highlights Basir’s ongoing research into complex workplace experiences and its impact on both scholarship and practice.
Winter 2026 Problem Lab Pitch Competition
The Conrad School of Entrepreneurship and Business is proud to host and sponsor the Problem Lab’s Winter 2026 Problem Pitch Competition Finals, where Waterloo students showcase their research-driven approaches to tackling today’s most pressing challenges. For the 2026 academic year, themes will align with the Global Futures themes as outlined by the University.
Finalist teams will present their research to a panel of industry leaders and alumni for a chance to win $7,500 in R&D.
Blog
MBET alumni build, innovate, and lead
With more than 800 alumni worldwide, the Master of Business, Entrepreneurship and Technology (MBET) program at the University of Waterloo’s Conrad School of Entrepreneurship and Business has built a powerful global network of founders and innovators. Many continue to launch new ventures long after graduation.
MBET alumni collectively represent over 120 alumni-owned companies, a number that continues to grow as graduates apply innovative and entrepreneurial thinking across industries and stages of their careers.
Building real-world impact in 36 hours
Charles Huxley, Tom Kizito, and Joshua Olonade, three MBET candidates, won the Experience Ventures Hackathon by building a fully functional zero-waste analytics tool in 36 hours. Their “constraint-first” approach, shaped by MBET’s focus on rapid prototyping, customer discovery, and problem-driven design, allowed them to deliver the only live product in the competition: the Zero-Waste Dashboard. The tool provides instant transaction processing, customer segmentation, product insights, and actionable recommendations that small retailers can implement immediately. Their win highlights how MBET equips students to build fast, validate assumptions, and create real-world impact. The team is now exploring opportunities to extend the platform to other retailers seeking simple, data-driven solutions.
How Hayley So turned a classroom idea into ClickNShare
When Hayley So, a Kinesiology student in the Faculty of Health, competed in the Spring 2025 Problem Pitch competition, she walked away with $7,500 in R&D funding to advance her startup,ClickNShare. The platform aims to make creative equipment like cameras and devices easier and more affordable to access, helping students and creators alike share their tools and talents.