Build ventures. Drive innovation. Lead change.
The Conrad School of Entrepreneurship and Business in the University of Waterloo’s Faculty of Engineering serves as the academic engine for entrepreneurs.
Building on Waterloo’s strong culture of innovation and experiential education, the school provides hands-on learning in venture creation, innovative commercialization, and strategic start-up growth.
Through a broad portfolio of undergraduate, graduate, and outreach programs, students gain the skills and experience to launch new ventures, drive innovation within organizations, and lead in rapidly evolving markets.
Conrad School graduates are ambitious, action-oriented decision-makers equipped to transform ideas into impactful business outcomes.
Start your entrepreneurial journey here
"Waterloo has been a main driving force behind Canadian entrepreneurship, powering Canada’s largest tech-corridor network to help innovators move ideas from the lab to the marketplace." - The Waterloo Impact Report 2026.
Undergraduate Students
Enhance your undergraduate degree by joining Conrad School's specialized programs, experiences, and courses.
Graduate Students
Commercialize your ideas and earn your master's degree, PhD, or complement your studies with graduate offerings.
News
Problem Pitch Competition Finals: Spring 2025
On Friday, August 1, 2025, the Conrad School of Entrepreneurship and Business proudly hosted and sponsored the Waterloo Ventures Problem Lab's Spring 2025 edition of the Problem Pitch Finals competition.
The Problem Pitch Competition challenges students to deeply understand and articulate a significant problem before proposing solutions. This approach fosters strong analytical and research skills, with funding awarded to support venture research and development (R&D).
Professor Sharlene He awarded 2025 SSHRC Insight Development Grant for research on human creativity and generative AI
The Conrad School of Entrepreneurship and Business is proud to announce that Professor Sharlene He has been awarded a 2025 Insight Development Grant from the Social Sciences and Humanities Research Council of Canada (SSHRC) for her project, “The Psychology of Innovation with Generative AI: Understanding Human Ideation Processes.”
From the classroom to campus impact: how BE 600 helped shape Silas Ifeanyi’s leadership journey
Silas Ifeanyi came to Waterloo with industry experience and a passion for entrepreneurship. Through BE 600: Management and Leadership at the Conrad School, he refined his leadership style and now applies those lessons every day as an Engineering Educational Developer at the Pearl Sullivan Engineering IDEAs Clinic.
From leading student teams to driving innovation in nanotechnology and MedTech, Silas is a prime example of how technical expertise + entrepreneurial mindset = real impact.
Events
Coffee and Conversation with the Dean
Coffee and Conversation with the Dean
Coffee and Conversation with the Dean
Beginning September 23rd, and continuing every Thursday through this term, Dean Mary Wells will be available on the 1st floor of PSE, outside the C&D, from 3-5 pm for a chat and to connect.
Coffee and Conversation with the Dean
Coffee and Conversation with the Dean