The Conrad School is an immersive educational environment for entrepreneurs. Located within Canada's most innovative university, in a region ranked among the top startup ecosystems in the world, the Conrad School is the academic engine for entrepreneurship on campus, offering programs that are entrepreneurial by design.
Undergraduate
Enhance your undergraduate degree by joining Conrad Schools specialized programs, experiences, and courses.
Graduate
Commercialize your ideas and earn your Masters degree or complement your degree with graduate offerings.
News
Celebrating Teaching Excellence at Conrad School
We are thrilled to congratulate Dr. Janet Boekhorst, Conrad Research Excellence Chair and Associate Professor at the Conrad School of Entrepreneurship and Business, for being selected as one of the winners of the 2023-2024 Faculty of Engineering Teaching Excellence Award!
Professor Boekhorst’s commitment to fostering innovation, engagement, and transformative learning experiences for students strengthens the future of entrepreneurship and business education at the University of Waterloo.
Spotlight on Innovation: Omid Bagheri’s Ground-breaking Research in Non-Invasive Glucose Monitoring and Entrepreneurial Journey
We are excited to spotlight the accomplishments of one of our part-time Master of Business, Entrepreneurship and Technology (MBET) students, Omid Bagheri.
Omid, a PhD candidate in the Department of Electrical and Computer Engineering and an Entrepreneurial PhD Fellow in the MBET program, has been making waves in both the scientific and entrepreneurial communities with his pioneering research on metasurface-enhanced radar biosensors for non-invasive, real-time glucose monitoring.
Holden Beggs and Jackson Mills named Forbes 30 Under 30
The Conrad School of Entrepreneurship and Business community is proud to celebrate two remarkable University of Waterloo alumni, Holden Beggs and Jackson Mills, who have recently been named on Forbes’ prestigious "30 Under 30" list in the education category! Their innovative work and entrepreneurial spirit have earned them a place among the most influential young leaders shaping the future of education.
Holden and Jackson's journey began at the Conrad School of Entrepreneurship and Business, where their paths crossed through the Enterprise Co-op (E Co-op) program and Professor Wayne Chang's BET 300 (Foundations of Venture Creation) course. Though they each participated in these programs separately, they share a deep connection to the Conrad School, which played a pivotal role in their entrepreneurial development.
Blog
My MBET Journey - New Lessons, Connections, and Inspiration!
The Master of Business, Entrepreneurship, and Technology (MBET) program at the University of Waterloo has been a transformative experience, blending my corporate and entrepreneurial background into a launchpad for growth. As someone with a Degree in Business Administration and a Graduate Diploma in Business Analytics, MBET has allowed me to build on these foundations and explore new avenues for growth and innovation.
My journey began with 9 years in the international airline industry, where I honed my leadership skills and strategic mindset as a Corporate Manager. Transitioning to entrepreneurship, I co-founded an eCommerce startup that grew to a $10M valuation in just four years and later launched Ross Hill Art, promoting Canadian art to global audiences.
MBET is much more than just academic rigour or venture building—it’s about the people. The faculty, staff, and peers have created an environment that’s collaborative, energizing, and endlessly motivating. Every single day, I look forward to stepping into class and being part of this dynamic community.
Fire Alarms and Startup Dreams: Lessons from My MBET Journey
I began my career in Advertising and Marketing Communications, drawing on a foundation in Visual Arts and Graphic Design. Thirteen years ago, I founded Bedouin, a design consultancy dedicated to creatively addressing the evolving needs of clients across startups, enterprises, and government. This path led me into the tech ecosystem, where I launched two startups. While they showed early signs of traction, they ultimately didn’t succeed because I lacked the foundational knowledge needed to build a successful startup.
Enterprise Co-op Spring 2024 Product Video Showcase Winners
As we wrap up the Spring 2024 term, we’re thrilled to celebrate the achievements of our Enterprise Co-op (E Co-op) students in the recent Product Video Showcase Competition. This competition was designed to spotlight the incredible work done by our students during their work term, and the results were nothing short of spectacular.
The challenge was clear: create a compelling 90-second video that showcases a product or service developed during the work term. Unlike startup pitches, the focus was on illustrating the product’s features and how it can be used by potential customers. The goal was to produce a video that could serve as an ongoing piece of marketing content for social media campaigns and other promotional efforts.