Designing with Diversity - How Focusing on Inclusion Helped Us Become Better Designers
As members of the TELUS Service Design team, when we were given the opportunity to focus on retail accessibility, we were nervous and excited. The experience of this project was transformative and pushed us to become better and more inclusive designers. The lessons learned and insights gained from this work have continued to inform our approach to design and evolved our practice.
In this talk, we will tell the story of what we learned, and how we continue to apply these lessons in order to engage diverse groups in our design process.
Speaker bio Ben Kim: As a Manager of Service Design and Strategy at TELUS, Ben leads a team of service designers that assists other product owners and teams develop great end-to-end journeys for its customers. Ben also has a lean six sigma background and previously as a product manager, he was responsible for launching several industry leading customer programs. His continuous improvement mindset and the desire to innovate have been recurring themes in his career that has been all about the customer experience.
Speaker bio Linn Vizard: Linn is one of Canada’s leading advocates of service design, and co-founded Service Design Toronto in 2013. She is an independent designer based in Toronto. She’s written for Touchpoint, the journal for service design professionals, as well as Adobe, on design. Linn has spoken around the world at events like Interaction (the IxDA conference), Adaptive Path's Service Experience Conference and the Global SDN Conference. Linn loves teaching and mentoring the next generation of designers. She loves glitter, dancing, and cats, and can deadlift 250 pounds.
Watch the premiere with us and register for the Live Q & A.