Hone the creative, technical, and business skills you need to thrive in a fast-evolving world with a degree in Global Business and Digital Arts (GBDA) – a program with global perspectives and collaborative and entrepreneurial possibilities in mind.
Taught from the Stratford School of Interaction Design and Business, the GBDA program is an exclusive community of diverse thinkers with one shared goal: disruptive creativity and innovation.
We encourage our students to embrace their varied interests, explore what they are passionate about, and take an interdisciplinary approach to hands-on, project-based learning to help them build a rewarding and successful career.
“We are unique, creative thinkers with many diverse interdisciplinary skills. This makes us a great asset in most businesses and the creative arts field.”
Why GBDA?
The first of its kind, the GBDA program combines business, technology and design into one degree – offering our students a unique opportunity to expand their knowledge across 3 in-demand sectors.
A highly specialized degree, the GBDA program teaches students how technology, design and business overlap. Throughout their four years in the program, our students will learn the skills and technique of impactful digital design by utilizing modern technology to solve complex business problems and grow global businesses.
They will then be able to apply this knowledge to professional settings throughout 4 work terms, and a culminating 4th year major project where they will work alongside an industry mentor in the classroom!
Program Features
Who is a GBDA student?
Who is a GBDA graduate?
The Global Business and Digital Arts program will equip you with the skills to effectively engage with and manage multidisciplinary teams – a skill that employers say is vital in today’s ever-changing digital economy.
Our project-based learning environment asks students to explore varied disciplines and practices, while connecting them to challenges that exist in the real world. This means you'll be well prepared for a multitude of career opportunities.
Sample Careers
- Social media management
- Digital product development
- User experience design
- Government technology and policy development
- Digital marketing
- Video editing
- Visual brand design
- Graphic design
- Technology sales and marketing
- Web development, management, and marketing
- Digital media production
- Project management
- Product design
- Business technology analysis
Program Related Skills
- Communication
- Project management
- Creativity
- Teamwork
- Global awareness
- Working independently
- Collaboration
- New media strategy
- Website development
- Critical thinking
- Problem solving
- Digital technology literacy
Alumni Stories
Rachel Schacter
Video Game Producer, Codeglue
GBDA provided a foundation for a lot of the areas I was interested in, all wrapped up into a single degree.
Marissa Harley
Social Media and Website Admin, In Line K9s
GBDA introduced Marissa to User Experience for the first time, and gave her numerous opportunities throughout her undergraduate career.
Filip Jadczak
UX Designer, Magnet Forensics
GBDA was the only program that could combine Filips range of interests in digital media, photography and programming
Calen Siddall
Business Analyst, Veriday Inc.
Calens aptitude for business and his interest in experimenting with technology led him to GBDA.
Some GBDA students choose to pursue further education after completing their undergraduate degree, in programs and institutions such as:
- Toronto Metropolitan University, Master of Digital Media
- Sheridan College, Computer Animation
- EIT Digital Master School, Master of Human-Computer Interaction
- Simon Fraser University, Master of Arts