Global Business and Digital Arts

A place where your creative ideas are strengthened by business and fueled by technology.

Students in atriumGlobal Business and Digital Arts (GBDA) is Canada's first undergraduate program to combine creativity, technology, and business in one unique degree.

With the integration of hands-on projects with industry partners, access to the latest digital technologies, and co-op work terms, you have a university experience you won't find anywhere else but the Stratford School of Interaction Design and Business at the University of Waterloo.

We will offer you a rich and stimulating program where you will learn to manage design projects from start to delivery, developing abilities that range from critical conceptualization and technical troubleshooting, to cross-cultural communication and global marketing.

From preparing for first-year to planning graduation, we care about your success and want you to have a rewarding university experience both in and outside of the classroom (Waterloo Undergraduate Student Association).

If you're applying to Global Business and Digital Arts be sure to review the admission requirements. If you have specific questions about the program or courses please contact our Recruitment and Admissions Coordinator.