GreenHouse Student Engagement Coordinator

Job Summary:


United College is a not-for-profit, post-secondary institution, affiliated with the University of Waterloo. United's mission is to inspire a life-long love of learning and a profound commitment to social responsibility. United College is the campus lead for several academic programs, including, human rights, Indigenous entrepreneurship and social venture creation at the University of Waterloo.


Supporting students alongside these academic programs is GreenHouse—a social impact incubator for students and community members who want to create social or environmental change.  GreenHouse has a decade-long history of supporting youth-led social innovation and entrepreneurship, service learning, and community engagement. Through our Changemaker Labs and Social Innovators in Training programs, we provide students with the tools, mentorship, opportunities, and funding to turn their ideas into impactful projects and ventures! In addition, GreenHouse supports students that are pursuing an academic minor in Social Innovation and Impact.


As the Student Engagement Coordinator, you will be the heartbeat of our student activities. From reaching outwards to share about GreenHouse at events, to developing engaging recruitment materials; from influencing inwards on the design of engagement activities to building a stronger GreenHouse ambassador program – your outgoing and relationship-centred strengths will support a positive experience for students and community members alike!


Grade: $50,041 - $62,551


Job Status: Full-time, 8-month contract August 2024 - March 2025 with a possible extension for up to 2 years based on funding


Reports to: GreenHouse Programs Manager


Job Tasks:

Events & Community-Building (50% of time)

  • Organize and execute community-building activities for GreenHouse innovators, working with students, alumni, and community partners as needed
  • Schedule and operate the GreenHouse booth at student-facing events
  • Be the point of contact for all new incoming GreenHouse inquiries from students
  • Manage GreenHouse’s student ambassador program to help promote our programs and build community among our students
  • Develop and maintain key partnerships with student clubs, student associations, and student leaders
  • Schedule and deliver class presentations and workshops to promote events and programs

Marketing, Promotion, & Storytelling (40% of time) 

  • Work with the GreenHouse team to develop student engagement objectives, key messages, creative elements, and create promotional materials
  • Plan, create, and post social media content to engage with prospective students with the goal of increasing awareness and engagement in GreenHouse programs and events, with the support of work-study students when applicable
  • Manage GreenHouse’s social media accounts[TM3] , including LinkedIn and Instagram
  • Build and maintain email marketing templates and mailing lists
  • Maintain a library of current GreenHouse student and alumni stories, create promotional material to showcase the accomplishments of GreenHouse students and their ventures
  • Work with United College’s communications team to develop creative methods for promoting the Social Innovation and Impact Minor

Administration (10% of time)

  • Remain current and knowledgeable with student engagement trends and best practices
  • Keep an inventory of promotional material and refresh as needed
  • Maintain the GreenHouse webpages with up-to-date information
  • Set up registration and application pages, participant surveys, and feedback forms
  • Collect and summarize data from events to support student recruitment and promotion of future events Maintain a database of faculty and instructors to support in-class engagement activities
  • Other duties as assigned

Experience, Education, Knowledge and Skills:


Experience:

  • Experience in a student engagement role in a post-secondary setting
  • Experience organizing and executing events or programs aimed at enhancing the experience
  • Experience creating, implementing, and assessing social media campaigns
  • Experience in a social enterprise, innovation space, or entrepreneurial experience will have an added advantage

Education:

  • Post-secondary degree in marketing, event planning, public relations or equivalent is preferred

Essential Traits:

  • Strongly interested in people and can authentically win them over with ease
  • Customer service oriented
  • Ability to prioritize multiple responsibilities and meet deadlines    
  • Self-directed personality, able to work effectively in a team environment
  • Ability to see and make connections between people and opportunities

Technical Skills and Knowledge:

  • Skilled communicator – verbal, written and on electronic/social media platforms
  • Thorough knowledge and understanding of and practical experience with developing and delivering effective social media content
  • Knowledge of social media trends and ability to learn and master emerging social media technologies/platforms
  • Must be competent in Microsoft Word, Excel, PowerPoint, Canva, video/photo editing software, and online meeting platforms

Other job requirements: 

  • Work periodic evenings, weekends, and extended hours as required, all of which are compensated with time in lieu.

The committee will begin reviewing applications starting June 24th.
 

To apply, please submit a cover letter and resume to utdcareers@uwaterloo.ca