Lennart Nacke talks Gameful User Experience in keynote speech at Mensch und Computer 2020

Wednesday, September 9, 2020

Dr. Lennart Nacke, Director of the HCI Games Group, gave a keynote speech, "The Loot Box of Gameful User Experience", for the virtual Mensch und Computer 2020 conference, Germany's largest HCI conference with 785 participants globally. 

Nacke provides a deep dive of gameful user experience (UX), explaining how game creators can use elements of player experiences and preferences to enhance and evaluate their design. He also explains how non-game companies can leverage these techniques to improve the UX of their digital applications.

Watch the talk now

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