Logo architecture

At Waterloo, our diversity is our strength. Through a vast number of disciplines, specializations, research areas and competencies, we drive real-world impact to tackle global challenges.

We are a large organization composed of faculties, departments, schools, centres, institutes, non-academic units and more. In order to maintain our brand integrity across the whole University while representing various entities, we have a comprehensive logo architecture.

This page helps you understand how to properly use the available logo variations. For more information about logo sizing, spacing, placement and positioning see the Waterloo logo page.

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