Social Factulty L to R Ian MacGregor, Hilary Bergsieker, Abby Scholer, Joanne Wood, Igor Grossmann, Richard Eibach

Our Social Psychology program provides an exciting, collaborative, and innovative research environment. During their years here, students typically work with multiple faculty members, conduct several lines of research, and use a variety of methods. They have many opportunities to present their findings (e.g. weekly seminar courses and lab meetings) and to attend professional conferences.

In the Social area, the applicant is typically first admitted to the MA program, but the normal expectation is that the student will continue to the PhD.

Social Psychology emerged to understand social movements, injustice, polarization, racism, and cultural divides. Its core insight concerns the mutual constitution of culture and the mind, highlighting how social context and individual differences shape human thought, emotion, and behaviour.

As one of the top programs in North America, we have put that insight into practice by creating a collaborative context oriented toward addressing major social challenges, be it in interpersonal relationships, groups, or societies. We do so using innovative, cutting-edge and interdisciplinary methods. We work with industry partners and big data, to address bold, understudied questions aiming to improve human condition.

Waterloo is the birthplace of Social Psychology in Canada, and our alumni are major contributors in all research-intensive institutions in Canada (and many abroad), and in leading governmental and industry positions.

Social Core Faculty

Hilary Bergsieker *
Richard Eibach *
Geoff Fong*
Igor Grossmann*
​Ian McGregor *
Abigail Scholer *
Joanne Wood *

*Accepting graduate student applications for Fall 2020. 

Social research labs