Professor

Dr. Ron McCarvilleContact information

Office: B.C. Matthews Hall (BMH) 2314

Phone: 519-888-4567, ext. 43048

Email: mcarvill@uwaterloo.ca

 

Research interests

  • Marketing
  • Management
  • Consumer Behaviour
  • Persuasion
  • Service Quality

Courses

  • REC 215: Marketing Recreation and Sport Services
  • REC 420: Advanced Program Evaluation in Leisure Services
  • REC 600: Integrative Seminar in Recreation and Leisure Studies

Check out Ron's Distinguished Teaching Award video describing student engagement in teaching

    Education

    BSc, Acadia University 

    BEd, Acadia University 

    MRec, Acadia University 

    PhD, Texas A&M University 

    Selected publications

    See Google Scholar for full list of publications. 

    Affiliation: 
    University of Waterloo