Professor Emeritus
![Dr. Ron McCarville.](/recreation-and-leisure-studies/sites/default/files/uploads/images/ron-mccarville-dsc03118-500x500.jpg)
Research interests
- Marketing
- Management
- Consumer Behaviour
- Persuasion
- Service Quality
Education
BSc, Acadia University
BEd, Acadia University
MRec, Acadia University
PhD, Texas A&M University
Selected publications
See Google Scholar for full list of publications.