In March 2025, Partners Transforming Curling reviewed several Canadian curling club websites to explore how diversity and inclusion are represented across the country. Diversity was considered broadly (e.g., race and ethnicity, gender, socio-economic status, sexuality, religion, language, immigration status, age, and body type). Overall, many clubs are making strong efforts to showcase diversity online.
Provide information
As people make decisions about their recreational activities, it is important they can easily find information about how your club promotes safety, inclusion, and accessibility. This information should be public and easy to access—not hidden behind “members only” sections. Clubs should also ensure prospective members can find policies that address inclusion (for example, Curling Canada’s Equity, Diversity and Inclusion Policy and Transgender and Non-Binary Inclusion Policy).
Highlight your successes
Many clubs are doing meaningful work to make their spaces more inclusive for example, partnering with immigration support groups, receiving provincial awards, or noting on landing pages that the club is welcoming and inclusive. Sharing these stories publicly helps prospective and veteran curlers understand that inclusion matters to your club.
Back to Partners Transforming Curling
Make diversity visible
It is hard to imagine playing a sport if you’ve never seen anyone like you doing it. Many curling club websites show gender and racial diversity through images, but diversity includes many other identities and experiences, including age, religion, race, (dis)ability, gender, and body size. Highlighting accessibility can strengthen feelings of welcome and inclusion.
Be clear about accessibility
Website information should include accessibility details for washrooms, ice surfaces, changerooms, and recreational spaces. For people with physical disabilities, this information is vital for participation. For queer and trans people, knowing whether gender-neutral washrooms and changerooms are available supports security and inclusion. It should be clear to everyone how accessible your club is.
