by Andreea Perescu
The 2016 Campus Recruiting Forum (CRF) brought employers and campus experts together for a two-day collaboration on the best ways to recruit top student talent. The event was sponsored in part by Co-operative and Experiential Education (CEE) at Waterloo, and co-hosted with Wilfrid Laurier University.
“This is a place where recruiters are looking for insight on how to get the best students,” said Emily Burgess, marketing outreach coordinator in Co-operative Education (CE). Emily's efforts behind the scenes helped organize Waterloo’s successful contribution. “We are the ones that are supposed to be providing the best students. The CRF is an opportunity to see what [the employers] are not getting out of our co-op system, and where we can improve.”
As a networking platform, the forum made it possible for recruiting professionals to bounce ideas off each other and participate in a variety of interactive panels throughout the day. One panel featured Suman Armitage, director of communications and marketing at CE, who provided her expert advice on connecting with students and increasing employer success. The panel was rounded out with representatives from Laurier, University of Guelph and Conestoga College.
The panel was live tweeted by @HireWaterloo with insight on how employers can utilize on-campus resources and build brand visibility. You can read Suman’s 7 Ways to Land Top (Student) Talent blog recently featured on the Vancouver Economic Forum’s website.
