Professor, grad students help develop new gaming tool
A cross-appointed Waterloo Engineering professor and three graduate students helped develop a new tool to create more effective, personalized games and marketing campaigns.
Lennart Nacke, a professor of systems design engineering and at the David R. Cheriton School of Computer Science, among other roles, was part of a multidisciplinary research team led by Gustavo Tondello, now an instructional support coordinator at the school, as part of his research for a PhD in computer science.
